String & Story Rebranding
About String & Story's Rebrand
String & Story is a quilting education company and shop owned by HollyAnne Knight. In 2021, String & Story was looking for a new rebrand. They wanted to represent their future in reaching customers all over the globe while maintaining the elements of a patchwork quilt in their imagery. I worked with a team of designers and creative thinkers, Lexa Wakefield, Klara Cu, and HollyAnne Knight, and we came up with this "mosiac ampersand" result.
This new logo inspired an entire new website design, social media campaigns, and new photoshoots. I was lucky enough to be on a team of designers in contributing to this new rebrand, and our result was a perfect marriage of String & Story's values, future, and customer base.
Quilt on, Rockstar!
Selected Works
Grace in the GrievingCoffee Table Book
Books-A-MillionGraphic Designer 2022-2023
Joe's Almond Farms PackagingPackage Design
Wear Well ZineExperimental Zine Design
String & Story RebrandBranding
Constellations by The Oh Hello'sMotion Graphics Lyric Video
Andrew Blooms CDPackaging Design
Just MercyBook Cover Design
Designed MerchandiseMerchandise Design
Clark EyewearBranding & Advertising
Over CoffeeBranding & Identity
AOC PortraitDigital Illustration
Up Title SequenceMotion Graphics
Oh Wonder TourPromotional Video & Materials
Ⓒ AudreySylvester